http://www.amazon.co.uk/gp/product/images/0671520660/ref=dp_image_0?ie=UTF8&n=266239&s=books

I get it:

WESS ROBERTS PHD

'WE-SS'

http://www.amazon.com/Leadership-Secrets-Attila-Wess-Roberts/dp/B000LP66RK/ref=sr_1_1?s=books&ie=UTF8&qid=1280559576&sr=1-1#reader_B000LP66RK

Read the preface...I can remember now...laughing as ROZ began to write it:

"Attila the Hun is a dubious character upon whom to base a metaphor on leadership. He’s been portrayed throughout history as a barbaric, ugly little tyrant whose hordes, in total disregard of accepted principles of conservation, ruthlessly destroyed the beautiful and tranquil countrisdie, then went on to plunder and pillage numerous cities and villages inhabited by more civilized citizens of European nations.

Void of any characterization as a brilliant leader, a genius civilizer or a compassionate and adept king, the sinister Attila is commonly used as a referent for entertaining satire and serves as a universally agreed upon example of those qualities and attributes dreadfully abhorred in leaders of any generation, organization or cause."


ROZ stopped typing, looked up and told me:

“That is how he really was”…

She then began to type up the rest of the book (under the watchful eye of HULBRUSCH who found it all fascinating)- as a pisstake of the SS/COMMON PURPOSE organisation and their spin in relation to ATTILA THE HUN being quite the opposite…and I wonder now, might COMMON PURPOSE use this book as their ‘manual’ nowadays?

I then turned to the next page upon the AMAZON website to read the following:

“Individually, the Huns were a spirited, perfidious people without common purpose other than to establish their next campsite…”


…but together - the corollary goes…they formed COMMON PURPOSE.

Yes, I ‘get’ it now.