https://en.wikipedia.org/wiki/The_dress_(viral_phenomenon)

that figure is so scary, wiki....are you being alarmist?

"A 2015 study^[10] with 1,400 respondents found that 57% saw the dress as blue and black, 30% as white and gold and about 10% as blue and brown, while approximately 10% could switch between any of the colour combinations."

and what about the 'rich and famous'....what did they see?

 "Some people have suggested that the dress changes colours on its own.^[13] The dress attracted the attention of celebrities; Taylor Swift, Jaden Smith, Frankie Muniz, Demi Lovato, Mindy Kaling, and Justin Bieber announced that they see the dress as blue and black, while Anna Kendrick, B. J. Novak, Katy Perry, Senator Christopher Murphy, Julianne Moore, and Sarah Hyland saw it as white and gold.^[22] Kim Kardashian tweeted that she sees it as white and gold, while her husband Kanye West sees it as blue and black. Lucy Hale, Phoebe Tonkin, and Katie Nolan saw different colour schemes at different times. Lady Gaga described the dress as "periwinkle and sand," while David Duchovny called it teal. Other celebrities, including Ellen DeGeneres and Ariana Grande, mentioned the dress on social media without assigning it a colour.^{[3][23][24][25][26][27]} Politicians, government agencies and social media platforms of well-known brands also weighed in on the issue"